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Ad Campaign Setup and Management
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Google Ads Campaign Setup and Management Campaign Setup in Google Ads

Google Ads Campaign Setup: $1,500–$2,000

What’s Included:

1) Keyword Research:

  • Selection of relevant keywords and phrases for the campaign
  • Competitor analysis and long-tail keyword research (Long-Tail Keywords)

2) Campaign Structure Development:

  • Creating campaigns, ad groups, and individual ads
  • Segmenting campaigns based on target audience, products, or services

3) Ad Copywriting (Creatives):

  • Writing compelling headlines and ad descriptions
  • A/B testing of different ad copy variations

4) Targeting Setup:

  • Geographic, demographic, and behavioral targeting
  • Device targeting and scheduling (ad showtimes)

5) Ad Extensions Configuration:

  • Adding extensions for links, calls, addresses, and other elements

6) Conversion Tracking & Analytics Setup:

  • Installing and configuring Google Analytics
  • Conversion tracking setup and UTM tag configuration

7) Remarketing Setup:

  • Implementing remarketing strategies to re-engage previous website visitors

Google Ads Campaign Management: $1,000–$2,000 per month

What’s Included:

1) Daily Monitoring & Optimization:

  • Regular performance tracking and adjustments
  • Bid, budget, and keyword optimization

2) A/B Testing:

  • Testing ad copy, images, and call-to-action (CTA) buttons

3) Data Analysis & Reporting:

  • Weekly and monthly reports with key performance indicators (KPIs)
  • Metrics include CPC (Cost Per Click), CTR (Click-Through Rate), and ROI (Return on Investment)
  • Recommendations based on campaign performance analysis

4) Landing Page Optimization:

  • Suggestions for improving landing pages to boost conversions

5) Budget Management:

  • Optimization of budget allocation to maximize ROI
TikTok Ads

Campaign Setup in TikTok Ads: $1,000–$2,000

What’s Included:

1) Target Audience Analysis:

  • Identifying audience interests, demographics, and behavior specific to TikTok

2) Video Creative Production:

  • Developing ideas, writing scripts, and editing videos for ads
  • Adding music, captions, and special effects for enhanced engagement

3) Targeting Setup:

  • Geotargeting, behavioral targeting, interests, and Lookalike Audiences

4) Pixel and Analytics Configuration:

  • Installing TikTok Pixel to track conversions and user interactions

5) Campaign Launch and Testing:

  • Running campaigns with multiple ad variations for A/B testing and performance optimization

TikTok Ads Campaign Management: $1,000–$2,000 per month

What’s Included:

1) Monitoring and Optimization:

  • Tracking key metrics (CTR, CPC, CPA) and making adjustments to improve performance

2) Creative Testing:

  • Regular production and testing of new video creatives to maintain engagement

3) Analysis and Reporting:

  • Weekly performance reports with insights and recommendations
  • Data-driven optimization to refine ad targeting and creative strategy

4) Budget Management:

  • Adjusting budget allocation for maximum ad performance and efficiency
Meta Ads

Campaign Setup in Meta Ads: $1,000–$2,000

What’s Included:

1) Target Audience Analysis:

  • In-depth research to define precise targeting parameters (demographics, interests, behavior)

2) Offer and Creative Development:

  • Crafting compelling offers and persuasive ad copy
  • Designing high-quality visuals for ads (static images and animations)

3) Ad Campaign Setup:

  • Creating campaigns, ad groups, and individual ads
  • Selecting campaign objectives (leads, traffic, conversions, etc.)

4) Pixel and Analytics Configuration:

  • Installing Facebook Pixel to track on-site actions
  • Setting up conversion events and retargeting campaigns

5) Hypothesis Testing:

  • Running A/B tests to determine the most effective creatives and offers

Meta Ads Campaign Management: $1,000–$2,000 per month

What’s Included:

1) Monitoring and Optimization:

  • Daily tracking of campaign performance with ongoing adjustments
  • Optimizing targeting, bids, and ad placements

2) Performance Analysis:

  • Preparing detailed reports with key performance indicators (ROAS, CPA, CTR)
  • Data-driven insights to refine and improve the advertising strategy

3) Creative Testing and Updates:

  • Regular creation of new ads and testing to improve performance
  • Refreshing creatives to prevent ad fatigue

4) Budget Management:

  • Optimizing ad spend for maximum return on investment (ROI)